Online Advertising for Staffing Companies

PPC, remarketing, and targeted ads, OH MY!

Want to get to the top of Google results…instantly? Do you want to recruit more candidates from Facebook?

You can do this with pay-per-click (PPC) advertising, and in this lunch with Haley we will show you how to:

• Generate more leads by getting your company to the top of search results with PPC advertising
• Use remarketing to deliver targeted ads to those most likely to take action, previous visitors to your website
• Target specific prospects with Facebook campaigns based on demographics, geography, and more

Details

Recorded: Thursday, May 19, 2016 at 2:00 PM EDT

Duration: 1 hour

ASA CE Credit: 1.0 hour Passive CE

Presenters

Jenny Keller Yesilevskiy, Digital Marketing Manager, Haley Marketing Group

Jenny Keller Yesilevskiy is the Digital Marketing Manager at Haley Marketing Group and our resident online advertising guru. She works with our clients to execute pay-per-click and online marketing campaigns for lead generation, recruiting, branding, and engagement.

Matt Lozar, Director of Recruitment Marketing, Haley Marketing Group

Since social media burst onto the scene, Matt has found a passion for knowing as much as he can about the always-changing industry. Graduating from the University of Notre Dame with an undergraduate degree in business and working for nine-plus years in intercollegiate athletics, Matt enjoys being a part of a team that helps everyone come out with a win at the end of the day.

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