Staffing Website SEO for 2017

How to improve search rankings, attract more candidates and drive more business.

In 2016 Google released 4 official algorithm updates. They acquired 11 different companies. They made 13 unique announcements on their webmaster blog. They published 8 patents. They launched 3 major products.

The point is, Google continually changes the game. To keep your site at the top of search rankings, you need to stay current and adjust your strategy. In this webinar, we will outline the updates that matter most to staffing and recruiting firms, and show you what needs to be done to stay relevant in search engines.

In this Lunch with Haley, we will share:

  • Recent algorithm changes from Google and how these impact your website
  • A closer look at “semantic” search
  • Why a mobile-first mentality may be key
  • Why you should know what CDN and AMP mean
  • The most important ranking signals for Google, Bing and Yahoo
  • How to effectively evaluate your SEO efforts
  • Specific staffing and recruiting case studies
  • What NOT to do
  • A guide to climbing search engine rankings that you can begin implementing immediately

Details

Recorded: Thursday, May 18, 2017 at 2:00 PM EDT

Duration: 1 hour

ASA CE Credit: 1.0 hour Active CE

Presenters

Brad Smith, Director of Social Media, Haley Marketing

Brad is a Certified Inbound Marketing professional, and he has managed the implementation of marketing campaigns for hundreds of staffing firms.

Dan Stock, SEO and Social Media Consultant, Haley Marketing Group

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