Google continually changes the online sales and marketing landscape. To grow your business and outpace your competition, you need to stay current and adjust your strategy.
In this webinar, we will outline what matters most to staffing and recruiting firms, and show you what needs to be done to stay relevant in search engines…to attract candidates and drive more business.
In this Lunch with Haley, we’ll share:
- Recent algorithm changes from Google and how these impact your website
- How to make sure your jobs show up on Google for Jobs
- A closer look at “semantic” search
- Why a mobile-first mentality is critical
- Why you should know what CDN stands for
- How to effectively evaluate your SEO efforts
- Specific staffing and recruiting case studies
- What NOT to do
- A guide to climbing search engine rankings that you can begin implementing immediately
Details
Recorded: Thursday, May 10, 2018 at 2:00 PM ET
Duration: 1 hour
ASA CE Credit: 1.0 hour Passive CE
Presenters
Brad Smith, Chief Strategy Officer, Haley Marketing
Brad is a Certified Inbound Marketing professional, and he has managed the implementation of digital marketing campaigns for hundreds of staffing firms. Brad stays on top of new marketing and technology trends, transforming them into winning strategies for staffing and recruiting firms.
Dan Hoang, SEO and PPC Advisor, Haley Marketing
Dan Hoang is the SEO and PPC Advisor at Haley Marketing who works with our clients to stay relevant with search engines and execute pay-per-click campaigns for lead generation, recruiting, branding and engagement.