How loyal are your temporaries? Do they love working for you? Will they stay working for you…even if a better job offer comes around?
Unfortunately, employee loyalty is almost an oxymoron in staffing. With 300%+ annual turnover, and redeployment rates less than 20%, our industry is not doing a great job when it comes to creating loyal associates. But loyalty isn’t about the temporary, it’s about your company and the things you do to create an amazing employment experience.
In this Lunch with Haley, we’re going to look at employment branding for staffing companies and the things you can do to become an employer of choice for temporary workers in your market.
- Defining your EVP
- Creating a world-class candidate experience
- Building a WOW employment brand
- Personal branding for sales reps and recruiters
- Getting the word out – maximizing your visibility
- Controlling your online reputation
Recorded: Thursday, January 10, 2019 at 2:00 PM EST
Duration: 1 hour
ASA CE Credit: 1.0 hour Active CE
David Searns, CEO, Haley Marketing
When it comes to marketing a staffing firm, few people know the industry like David. He literally grew up in the business. He has been helping staffing companies create innovative marketing strategies for more than 20 years, and he has written the content for more than a dozen ASA VOICE and GENIUS award-winning direct marketing campaigns.