Branded Content 2021

More leads, stay-top-of-mind, and build authority.

In today’s over-crowded, “I’m too busy” world, how do you get employers and job seekers to pay attention to your company? How do you create awareness, prove your value, and get people to want to do business with you?

With branded content!

In this product demo, we’ll show you how staffing companies are using branded print and digital content to stand out, reach higher-level staffing buyers, and create more opportunities for meaningful conversations with clients and prospects.

The demo will review our blogging, HaleyMail, video creation, branded magazines, and sponsored webinars solutions. You’ll see how easy we make it to implement branded content strategies to increase your visibility, strengthen your positioning, improve your sales, and attract talent.

Details

Duration: 30 minutes

Presenters

David Searns, Co-CEO, Haley Marketing

When it comes to marketing a staffing firm, few people know the industry like David. He literally grew up in the business. He has been helping staffing companies create innovative marketing strategies and award-winning websites for more than 20 years.

Mackenzie Froese, Director of Content Marketing, Haley Marketing Group

Mackenzie Froese is the Director of Content Marketing at Haley Marketing. She oversees the email marketing campaigns for staffing and recruiting firms.

Mike McKerns, Director of Mamu Media Division, Haley Marketing

Mike believes that content is king when it comes to connecting with employers and job seekers. With more than 8 years of experience in branded and custom content, Mike knows how to help staffing companies to strengthen their positioning, become trusted advisors to clients and candidates, and create differentiation through thought leadership.

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