Is Differentiation (in Staffing) BS?

Learn the three key things to truly differentiate your business to attract high quality candidates

Why do your clients…and candidates…love you?

Is it your service? Your experience? Your people?

Maybe your industry or geographic focus?

Or is it something else?

In staffing, most companies try to build differentiation around three things: domain expertise, location, and service. But in an industry as competitive as staffing, this is not enough.

So, what can you do to really stand out?

In our next Lunch with Haley, David Searns, our Co-CEO, will explain why differentiation in staffing is not about what you do…it’s about who you are!

Please join us to learn about the 3 critical ways to create lasting differentiation and sustainable competitive advantage.


Recorded: Thursday, July 21, 2022 at 2:00 PM ET

Duration: 1 hour

ASA CE Credit: 1.0 hour Active CE


David Searns, Co-CEO, Haley Marketing

When it comes to marketing a staffing firm, few people know the industry like David. He literally grew up in the business. He has been helping staffing companies create innovative marketing strategies and award-winning websites for more than 25 years.

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