Upcoming Lunch with Haley Webinars

Expanding Your Reach: Advanced Cross-Selling & Upselling Strategies for Staffing Firms

Introducing your staffing services to other departments and decision-makers within your existing client organizations.

Thursday, March 14, 2024 at 2:00 PM ET Register Now

Join us for an empowering webinar designed specifically for staffing companies looking to unlock new growth opportunities within their current client base. This is a must-attend event where industry experts Brad Bialy, Susan Wurst, and Hailey Birkner will share their insights and strategies for effectively introducing your staffing services to other departments and decision-makers within your existing client organizations.

What You Will Learn:

  • Strategic Approaches: Discover how to identify untapped opportunities for cross-selling and upselling within your current client relationships, turning single-service contracts into multi-faceted partnerships.
  • Communication Tactics: Learn the art of crafting compelling messages that resonate with different department heads, showcasing the unique value your staffing services can bring to their specific challenges.
  • Relationship Building: Gain insights into nurturing deeper, more strategic relationships with your clients, ensuring you’re viewed as a trusted advisor rather than just another vendor.
  • Success Stories: Hear real-world examples of staffing firms that have successfully expanded their service footprint within their client organizations, learning from their strategies and outcomes.

Who Should Attend:

This webinar is ideal for staffing company professionals at all levels who are involved in client management, sales, and marketing. Whether you’re looking to refine your existing approach or build a new strategy from the ground up, this session will provide valuable insights to help you achieve your goals.

Don’t miss this opportunity to transform your client relationships and drive significant growth for your staffing firm.


Date: Thursday, March 14, 2024

Time: 2:00 PM EDT

Duration: 1 hour

ASA CE Credit: 1.0 hour Active CE

Cost: FREE


Brad Bialy, Director of Digital Marketing, Haley Marketing

For over a decade, Brad has established a proven track record of motivating and educating staffing industry professionals at over 100 industry-specific conferences and webinars. Brad is the host of InSights, the premier podcast on digital and recruitment marketing for the staffing industry with over 130 episodes.

As a visionary leader, Brad has helped guide the social media, content marketing, and comprehensive marketing execution of more than 300 staffing and recruiting firms. His keen eye for strategy and delivery has resulted in multiple industry award-winning social media campaigns, making him a sought-after expert and speaker throughout the industry.

Hailey Birkner, Account Manager

I’m Hailey Birkner, a Texas native, and I previously worked at Sense. As an Account Manager, I blend my love for nurturing existing relationships and consulting on current hurdles for delivering top-notch staffing solutions. From navigating the recruiting landscape to tearing up the dance floor or playing some pool, I’m all about making meaningful connections and creating positive impact. Let’s chat about how we can achieve great things together!

Susan Wurst, Director of Account Management

Susan is excited to combine her passion for providing shareworthy customer service with her 25+ years staffing industry experience into her role as Director of Account Management. She feels that building trusted relationships with her customers is the key to helping them succeed. Having a customer tell her that she made a difference in their business is the highest compliment she can receive. Born and raised in Minnesota (you betcha), she dislikes the snow and cold and travels to warm climates whenever she can. When not traveling, she spends her spare time baking, watching her son’s sporting events and researching for her next trip.

SIA Executive Forum Recap

Join the Haley Marketing team that attended this year’s SIA Executive Forum as they recap what they learned at the event.

at 2:00 PM EST Register Now

The SIA Executive Forum is one of the premier events in the staffing industry. It’s where you get to learn about the top trends affecting our industry and the strategies being used by both big and small staffing firms.

This year, we had three team members attend the Exec Forum, and in this one-hour presentation, we’ll share as much as we can about all the things we learned at this year’s conference.

No time to attend the webinar?
Register today and you’ll get the slides and the recording to watch anytime.

Please note that ASA Active CE credit is only available for live attendance.



Time: 2:00 PM EDT

Duration: 1 hour

ASA CE Credit: 1.0 hour Active CE

Cost: FREE


Our Executive Forum 2024 Team

David, Brad, and Susan attended the Executive Forum this year and look forward to sharing their insights and observations.